Making member perks even more memorable with your brand colors.

Picking the right colors can really help reinforce the values and emotions you’d like your brand to invoke with your members and partners.

Used consistently, a well-picked color scheme can make any campaign, or social media post, instantly recognisable as part of your brand’s story. 

Here’s what Cat Johnson (whose coworking marketing advice inspires hundreds of spaces worldwide) has to say about brand color schemes:

“Being consistent and keeping a color scheme simple means that people can recognize a project or post from two feet away (or mid-scroll)"

Building up the brand equity of each partner community is very important. 

Not only could a strong brand be critical to your sustainability, it also affects the total impact you can make through your members.

It’s also a key reason why we’ve been working towards becoming a completely brandable utility that supports the world’s best business communities.

From today, included Premium partners can request free color-scheme and site-style matching, to make sure that your perks pages look and feel even more on-brand than ever before.

Here’s a small glimpse into some of the changes we’ve begun making for, and with, our partners at Bespoke in San Francisco:

Before After

In the next couple of weeks, more color scheme settings will begin showing in the management dashboards of both included Core and Premium partners around the world.

Can’t tell the difference between CSS, hex and NASA? No problem! 

Our team can provide guidance or take over the whole styling process for Premium partners. 

Together we’ll make sure that your perks program feels and looks expertly branded across your members’ mobile, tablet, laptop and desktop devices.

If you’re on included Premium already, just ping support via email or chat to get started. 

If you’re not signed up to included Premium just yet, check out the all the benefits of Premium here

With plans now starting from just $29 p/month, it’s ultra-affordable to upgrade your business benefits program and 10x your membership value.

Share This Post.

Share on facebook
Share on twitter
Share on linkedin
Share on email
Share on whatsapp
Run a community?

Opt-in below to receive included.co news, updates and insights via email.

Other Recent Posts & Updates

This Week In Coworking

This Week In Coworking: #30, 2021

This week we celebrate 1 year of TWIC, are concerned about new CDC guidance, see the end of WeLive and Indy Hall’s current space, explore UK flex space data and more.  

Read More »
This Week In Coworking

This Week In Coworking: #28, 2021

This week we share how Dropbox leaned into coworking, Microsoft’s Work Trend Index, the continued growth of an Indian coworking brand, bankers, lack of representation,

Read More »

Done-for-you Setup

Let us get your perks setup for you.

Get started even faster. Let us know what perks or deals you currently offer, what integration you’d like and leave the rest to us.

Perfect for getting migrated, setup and integrated without a sweat.

Custom Styling

Pixel-perfect custom widget styling.

Make your perks program more you, with custom styling and brand-matching.

Perfect for bringing member perks more tightly into your value prop.

Hyperlocal Perks

Connect Members To Exclusive Deals

Add exclusive deals available to just your members into the included Perks widgets and platform.

Perfect for promoting partners or neighbourhood businesses via perks.

welcome.

If you already have an account, you can log back in from here.

If not, learn more about joining included.co below.

Log back into included.co